Our Team

Stephen Donnelly & Associates is a dynamic and full-service marketing and communications agency based in the Southern Tier region of Upstate New York. SD&A clients can custom fit their services depending on their requirements, whether it be supplementing an in-house marketing or communications team, launching a new business or initiative or acting as a satellite communications department.

Stephen Donnelly


Stephen Donnelly has more than 20 years of experience in marketing, public relations and business consulting for a wide variety of clients from higher education to local municipalities to national brands. A graduate of Messiah College, Stephen has tangible experience catapulting his clients to success through proven business and marketing strategies. As a native of the Southern Tier, Stephen is well-versed and involved in the local politics, economy and community. On his rare time off, Stephen enjoys spending time with his two sons, stepson and fiancée Jen, as well as watching sports and relaxing with his pet bunnies and dog Dolce.

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Adam Brown

Sales & Account Director

A 14-year veteran of the media and communications industry and graduate of Syracuse University with a Bachelor of Science in Speech Communications, Adam has worked for companies including Google and Groupon as well as various media agencies and networks. He is experienced in business development and is the point person at SD&A for client relations, acquisition and relationship management as well as overseeing all accounts and managing the SD&A team. When not making clients happy, Adam is busy raising his lovely daughter Juliana, coaching youth sports, volunteering in the community and going on spontaneous weekend adventures.

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Taylor Pero

PR & Marketing Director

Taylor is an experienced director of public relations with a demonstrated history of working in the public relations and communications industry. She graduated from SUNY Oswego with a Bachelor of Arts in public relations, and she came to SD&A from the New York, NY-based Lippe Taylor public relations and communications group, among other positions in administrative and sales capacities. Taylor manages SD&A’s relationships with media and influencers, researches and creates client press materials and develops PR strategies in addition to managerial and marketing roles. When not at the office, you can find Taylor enjoying her time with her husband and mini goldendoodle Rigatoni.

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Mallory Insyxiengmay

Content Director

With a background in copywriting, editing and journalism, Mallory joined SD&A to spearhead all content for the agency’s clients, including writing and editing press releases and media statements, blog and long-form content, proposals, social media content and advertising copy, in addition to consulting on marketing strategy and creative direction. She graduated from the Fashion Institute of Technology with a Bachelor of Science in advertising and marketing communications, and comes to the agency with years of experience working in New York, NY in the journalism field for various magazine publications. While out of office, Mallory enjoys catching up on her reading and road-tripping to explore Upstate New York’s natural splendor with her husband and their German Shepherd, Maple.

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Sabrina Wright

Account Manager

With her degree in Business Administration and valuable past experience in human resource at Timeline Services, Sabrina facilitates all of SD&A’s moving parts as Account Manager. She is the point of contact for all clients, liaison between the internal team and our clients, as well as supervisor of day-to-day operations, deadlines, and deliverables. When Sabrina is out of office, she enjoys spending time with her husband Chris, sons Kyson and Camden, Shiba Inu Rocky and Australian Shepherd Bronco. 

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Nate Mansfield

Marketing & Production Coordinator

Nate, a recent graduate from Ithaca College with a Bachelor’s Degree in integrated marketing and communication, is entering the workforce with a comprehensive education in promoting and building brands, businesses, not-for-profit organizations, and governmental agencies. In his role at SD&A, Nate handles all photography and videography services and editing. Though new to the workforce, Nate has capitalized on his passion for photography and videography and has honed these skills in several internships and freelance projects. When not in the office, Nate likes to spend time with his girlfriend, family and friends on Cayuga Lake in the summer and on the snowboarding slopes in the winter.

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Payton Rusin

Marketing Coordinator

Entering into her first full-time marketing position, Payton’s role at SD&A encompasses assisting with marketing strategy, marketing plan development, client relations and research. Her experience with social media marketing, digital marketing, traditional media and content creation and design makes her a well-rounded addition to the team. She graduated from Elmira College with a Bachelor of Science in Psychology and Human Services. Following graduation, she pursued a Master’s Degree in Marketing Psychology at Regent’s University in London. During her time in London, she held two internships where she served as a marketer and social media manager for both an independent fashion label and a social media marketing start-up. When not at the office, Payton enjoys cooking new vegan meals and watching horror movies.

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Sabrina Hallick

Digital Media Coordinator

A Southern Tier native, Sabrina supports the marketing department’s initiatives by developing and curating engaging content for client’s social media platforms. Sabrina’s creativity aids her work at SD&A and fuels her passions for photography, art, and travel. In addition to her role as a Digital Media Coordinator, Sabrina is also a personal trainer. She enjoys spending quality time with her daughter, family, and friends.

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Sarah Prentice

Research Assistant

Sarah is a recent graduate from Binghamton University holding two masters degrees in Public Administration and Student Affairs Administration. In her role, Sarah assists in the creative development of blogs, press releases, social media outreach, and other marketing communications. Sarah brings prior experience working for nonprofits and local government offices, awarding her unique experiences in government relations and policymaking circles. During non-working hours, Sarah can be found hiking New York’s highest peaks, cooking new recipes, and binge-listening to her favorite podcasts.

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Jen Ferguson

Executive Assistant

Jennifer serves in an administrative role as assistant to company president Stephen Donnelly. Her role includes all daily administrative tasks as requested by the company president and maintains his appointment schedule by planning and scheduling meetings, conferences, teleconferences and travel. She also assists with social media for the agency. Jennifer is a certified personal trainer and is also the co-founder and partner of Iza, an online, trendy fashion boutique for women. When not working, Jen enjoys spending time with her 10-year-old son Levi, fiancé Stephen, two stepsons Lincoln and Parker, goldendoodle Dolce and lionhead rabbits Coco and Evee.

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